May 25, 2012
Create login
Forgot password?
Loading
Accountability and Engagement
Ad Categories and Demographics
Ad Positioning and Guidelines
Ad Trends and Magazine Handbook
Case Studies
Kelly Awards
Entry Kit
Judges
Kelly Award Press Releases
Kelly Gallery and Material
What are the Kelly Awards
What It Takes To Win a Kelly
Winners and Finalists
Measurement and Circulation
PIB Revenue and Pages
Sales Edge - Behind the Numbers
Sales Tools and Coalition
Home
/
Advertising and PIB
/
Kelly Awards
/
Inspiration Video - Armstrong (2010)
Inspiration Video - Armstrong, 2010 Finalist
May 18, 2010
Advertiser:
Armstrong
Agency:
BBDO New York
Campaign:
Unreal Campaign
View all Armstrong ad executions
RESULTS
Generated +19% lift in purchase intent of Armstrong Laminate Floors
FULL CREDITS
David Lubars, Bill Bruce
CHIEF CREATIVE OFFICERS
Deena Fayette
AGENCY PRODUCER
Susan Credle
EXECUTIVE CREATIVE DIRECTOR
Jim Santora
ACCOUNT TEAM
David DiRienz
CREATIVE DIRECTOR / ART DIRECTOR /COPYWRITER
Norman Jean Roy
PHOTOGRAPHER
MORE VIDEOS
1% for the Planet
Columbia Sporstwear
Intel
American Legacy Foundation/truth
Denver Museum of Nature and Science
John F Kennedy Library and Museum
Armstrong
FedEx
Minnesota Zoo
Barely There
FirstBank
Mothers Polish
Blu Dot
Gap
NBA
BMW (Diesel Reinvented)
Haagen-Dazs
Quaker
BMW (An Expression of Joy)
Harley-Davidson
Valspar
Buell Motorcycles
Hyundai
No items were found.
